The Body Shop launches at Shoppers Drug Mart
The beloved beauty brand expands beyond brick-and-mortar; set to arrive in 50 Shoppers Drug Mart locations and online this fall
Activist beauty brand The Body Shop, launches in Shoppers Drug Mart stores across Canada today. Now, Canadian beauty lovers can shop The Body Shop at 25 locations across the country and online at shoppersdrugmart.ca. The Body Shop will also be available at an additional 25 Shoppers Drug Mart stores early October, with plans to expand further in 2024.
This move marks The Body Shop’s first expansion beyond its standalone brick-and-mortar retail locations in Canada.
The 50 locations will carry a select assortment of the brand’s ethically sourced and sustainably made products including bath, body, hair, and skin care from some of its most popular ranges like Vitamin C, Vitamin E, Edelweiss, Tea Tree, and Hemp. Customers will also find the brand’s most well-known body care favorite, Body Butter.
“We are so proud to be partnering with Shoppers Drug Mart, one of the most recognized and trusted names in Canadian retailing, to make shopping for our products as convenient as possible,” says Hilary Lloyd, VP of Brand & Activism, The Body Shop North America. “As a leader in changemaking beauty, we prioritize positive change for the planet and the communities we source our ingredients from. We’re thrilled this expansion will allow us to further grow our mission and impact by making our products more accessible to Canadians.”
The Body Shop products will be available at select Shoppers Drug Mart locations in the following provinces: Alberta, Saskatchewan, Manitoba, British Columbia, Ontario, Nova Scotia, New Brunswick, Newfoundland, and Prince Edward Island. To shop The Body Shop online at Shoppers Drug Mart, visit this link.
“Customers trust us to have the best beauty assortment in the country and we continue to launch new brands to ensure we always have something for everyone,” says Gwennaëlle Varnier, Vice President, Prestige Beauty, Shoppers Drug Mart. “We’re noticing a trending increase in body care purchases in Canada, and we are intentionally welcoming The Body Shop products to our lineup because we know it’s what our customers are looking for. Plus, this brand is taking steps towards a more beautiful planet, which is important to us as a purpose-led retailer.”
Canadians can also visit The Body Shop at its 110 standalone retail locations across the country, including its new sustainably designed “Changemaker’s Workshop” concept stores, and online at www.thebodyshop.com.