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East London rapper Zino Vinci releases his latest single, “CEO of the Friendship Group” and is aiming to be a leader as a self-nurtured performer to be awed by.

A compact track “CEO of the Friendship Group” features guaranteed flows, breaks, and hooks over an eerie production that is constructed around a sample from Ark Patrol’s track “Let Go” and AJ Tracey’s “Packages” freestyle, courtesy of Prod. Dom. The name of the song refers to the meme on the internet that focuses on the hierarchy of male friendship groups that Zino utilizes to prove his unstoppable attitude.

He is originally from Newham, East London, Zino Vinci has a minimalist style to music, while giving a different label for every track. “CEO of the Friendship Group” was preceded by “Namaste” with WIZE, an ingenuous R&G cut-meddling track that combines UK drill. Another track that is a clear indication of Zino Vinci’s bold intentions evident that he intends to create waves of his own, without the need for compromise.

“CEO of the Friendship Group” is a sign that Zino Vinci is on the lookout to bring unique music to people who want a different listening experience. With music like these included in his repertoire This is a project that’s close to the end of the road.

Check out the music video for Zino Vinci’s “CEO of the Friendship Group” below.